Static Ad Creative – DTC E-commerce & Generative AI (Full-Time)

About the role

Full-time remote static-ad creative for a DTC brand scaling on Meta. Not a traditional graphic-design seat: everyday production uses generative AI for image generation, editing, upscaling, and product/character consistency, plus competitor research and new hooks. French fluency required; compensation based on experience.

What you'll do

• Produce static ads (images) for Meta Ads at high volume on an ongoing basis.
• Generate and iterate on visuals using generative AI tools, including image generation, editing, upscaling, and maintaining product/character consistency.
• Analyze competitor and market ads to identify what is working and adapt those insights.
• Propose new creative formats and angles — hooks, visual structures, proof mechanisms — rather than only varying existing concepts.
• Keep brand identity, tone, visual universe, and positioning consistent at high volume.
• Speak to the target audience’s desires, objections, pain points, and vocabulary.

Requirements

• Proven experience creating static ads for e-commerce / DTC brands, ideally for Meta Ads.
• Hands-on expertise with generative AI image tools — able to discuss workflow and tools in detail, not “I’ve tried Midjourney.”
• Strong understanding of direct-response marketing (hook, promise, proof, friction, CTA).
• Active creative research: already follows what is scaling on Meta/TikTok.
• Ability to maintain a high production pace without sacrificing strategic quality.
• Autonomous, organized, and detail-oriented.
• Fluent in French.

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