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Marketing Backer (Digital Marketing Specialist)
About the role
Passionate about growing brands online? As a Marketing Backer, you’ll plan and execute data-driven marketing campaigns across social media platforms.
What you'll do
- Plans, schedules, and executes social media content.
- Create content plans or calendars to drive engagement and promote online brand awareness.
- Oversees daily management of social media campaigns.
- Ensures brand consistency and authority.
- Engages with consumers through messaging, commenting, and other social media engagement methodologies.
- Sets-up social media business pages: Facebook, Instagram, Twitter, Youtube, LinkedIn, Pinterest, Google My Business.
- Interprets and creates social media reports and analytics.
- Plans and strategizes on social media paid ads: Facebook Ads, Instagram Ads, Twitter Ads, Youtube Ads, LinkedIn Ads, TikTok Ads, Pinterest.
- Manages and upkeeps digital marketing calendars.
- Grows and maintains likers, followers, and fans.
- Utilizes multi-social posting tools and programs such as Hootsuite and HubSpot to optimize quality content.
Requirements
- Strategic thinker with strong writing and design sensibility
- Experienced with tools like Canva, Hootsuite, and Meta Ads
- Social media savvy and trend-aware
About Cyberbacker
Filipino-founded company (founded 2018) with 2,000+ Filipino VAs. Main office in Ogden, Utah — fully remote, no PH office.
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