YouTube Channel Manager
About the role
As a Junior YouTube Channel Manager, you will be responsible for managing the company’s movie content and channels. You will focus on optimising channel performance, driving audience engagement, and ensuring content strategies align with both client and company goals.
What you'll do
- Channel Growth & Optimisation – Use data-driven insights to optimise video titles, descriptions, tags, thumbnails, playlists, and overall channel strategy to maximise organic growth, reach, and discoverability. Regularly monitor YouTube Analytics to identify opportunities and make informed recommendations.
- YouTube SEO & Trends – Stay across YouTube algorithm updates, emerging trends, platform developments, and industry best practices. Apply effective SEO and AI-driven optimisation techniques to improve content visibility across YouTube Search, Browse, and Recommended surfaces.
- Audience Engagement – Support the growth of engaged communities by responding to comments, interacting with viewers, and developing strategies that encourage likes, shares, subscriptions, and repeat viewership. Work with clients to build meaningful, long-term audience relationships.
- YouTube Rights Management – Maintain a strong working knowledge of YouTube rights management, copyright, Content ID, and platform policies. Ensure client content is appropriately licensed, compliant, and managed in line with agreed rights.
- Analytics & Reporting – Analyse channel and content performance, identify key trends and insights, and prepare clear performance reports and recommendations for internal teams and clients. Use tools such as PowerPoint, Google Slides, and Canva to communicate results effectively.
- Cross-functional Collaboration – Work closely with the internal channel management team, Social Media, and other relevant teams to align YouTube strategies with broader campaigns, content plans, and client objectives, ensuring a consistent approach across platforms.
Requirements
- Bachelor’s degree in Marketing, Communications, Media Studies, or a related field required
- Completed one or more YouTube Certification courses [YouTube Asset Monetization + YouTube Content Ownership]
- Proven experience (1+ years) managing and growing YouTube channels
- Strong understanding of the current YouTube algorithm, trends, and best practices.
- Experience utilizing AI tools for data analysis, content optimization, audience engagement strategies, and workflow automation.
- Excellent analytical skills with the ability to interpret data to inform decision-making.
- Strong project management skills with the ability to handle multiple client projects simultaneously.
- Experience in optimizing content for SEO and driving audience engagement.
- Creative thinker with a keen eye for visual aesthetics and storytelling.
- Experience crafting engaging titles and thumbnails to maximize CTR.
- Strong communication and interpersonal skills to collaborate effectively with clients, teams, and stakeholders
- Proficient in Canva, Slack, Google Suite, and CRM tools.
- Experience working with Australian, UK, or US-based companies.
- Passion for movies, television, digital media, or online entertainment.
About Hunt St
At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be formally employed through an Employer of Record (EOR) arrangement. We are not an outsourcing agency. All of our roles are 100% remote, so you’ll be able to work from home.
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