Strategic Operations Associate
About the role
The Strategic Operations Associate will start supporting Pearl Talent’s marketing and growth team by executing high-impact outreach and operational tasks across evolving priorities. This is a generalist role built for adaptable, self-directed individuals who thrive with clear objectives and the autonomy to hit them. Your first assignment will focus on manual backlinking and citation outreach—identifying opportunities from AI citation data and reaching out to publishers to secure brand mentions and backlinks for Pearl Talent. As workflows are validated and automated, you’ll transition into new strategic operations tasks. This role is ideal for sharp, resourceful operators who learn fast, write naturally, and deliver consistently without constant oversight.
What you'll do
- Publisher Outreach & Contact Research — 40%
- Receive curated target lists of 25–50 citation opportunities from the marketing strategist (sourced from AI citation tracking tools)
- Research each target to identify the right contact—article author, editor, content manager, or webmaster—using LinkedIn, email finders, and manual investigation
- Personalize and send outreach emails using scenario-specific templates (backlink request for sites that mention Pearl; inclusion pitch for sites that don’t)
- Manage follow-up sequences for non-responders (up to 2 follow-ups per target)
- Response Handling & Escalation — 20%
- Flag positive responses immediately to the internal marketing team for negotiation
- Prepare ready-made content (blurbs, link text, article snippets) to make publisher inclusion frictionless
- Escalate requests involving payment, link exchanges, or special terms—do not negotiate independently
- Tracking, Reporting & Data Quality — 20%
- Maintain the master outreach tracking sheet with daily updates on status, contacts, response notes, and outcomes
- Report daily in Slack on volume sent, responses received, and blockers
- Submit weekly summary reports covering outreach volume, response rates, confirmed wins, and observations
- Flexible Operations (Evolving Scope) — 20%
- As backlinking workflows are automated, transition into new growth tasks as assigned
- Potential future tasks include: community-based brand engagement (Reddit, LinkedIn, Quora), content gap research from AI citation data, competitor intelligence gathering, CMS updates and internal linking audits, and outreach for additional client accounts
- Bring new ideas, tools, and process improvements to the team proactively
Requirements
- Strong written English—you can write natural, human-sounding outreach emails that don’t read like templates and you adapt tone based on context
- Fast learner with high adaptability—you can pick up a new SOP and start executing within 24–48 hours
- Resourceful problem-solver—when you hit a dead end finding a contact or getting a response, you try a different angle instead of flagging it and waiting
- Reliable output consistency—you can sustain 25–30 quality outreach emails per day without quality degradation
- Comfortable with ambiguity—tasks and priorities will shift; you don’t need a perfectly defined playbook to start moving
- Basic research proficiency—able to find contact information through LinkedIn, Google, and email-finding platforms
- High ownership, accountability, and attention to detail
- Comfort working independently in a fully remote environment
About Pearl Talent
Pearl Talent is a talent placement company that recruits remote workers, trains them to work effectively with AI tools, and places them as managed contractors with client companies — across roles ranging from client-facing positions to software engineers and executive assistants. The company is roughly 50 people managing a few hundred placed contractors, growing into new verticals, with clients spanning venture-backed tech and healthcare sectors. They emphasize community-building (events, culture) alongside the placement business itself.
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