Marketing Manager / AI-Enabled Marketing Strategist
About the role
We are looking for a self-sufficient, AI-focused Marketing Specialist to join a growing vacation rental business. This role is ideal for a creative and proactive marketer who understands how to use AI tools to improve content creation, streamline marketing workflows, and produce high-quality, customer-facing copy. The ideal candidate is a native English speaker with strong conversational writing skills and the ability to create content that sounds natural, engaging, and human—not overly formal or AI-generated. You will take ownership of marketing and content initiatives with minimal supervision, particularly supporting the onboarding of approximately three new vacation rental properties per week.
What you'll do
- Manage marketing and content for approximately 3 new vacation rental properties per week.
- Write engaging, conversational property listing descriptions and photo captions.
- Use AI tools to create, refine, and optimize marketing content and workflows.
- Review and edit AI-generated content to ensure it sounds natural and human.
- Take ownership of marketing projects with minimal supervision.
- Identify ways to improve marketing processes, content, and AI-assisted workflows.
- Manage multiple projects and deadlines while maintaining quality and consistency.
Requirements
- Native English speaker – non-negotiable.
- 2–5 years of marketing experience, preferably in content, digital marketing, or copywriting.
- 1–2 years of hands-on AI experience, particularly using AI for marketing/content creation.
- Excellent written English and conversational copywriting skills.
- Strong understanding of how to use AI strategically, not just for basic content generation.
- Highly self-motivated, proactive, and able to work independently.
- Strong organization, attention to detail, and ability to manage multiple priorities.
- Vacation rental, hospitality, real estate, or property marketing experience is preferred.
About Somehere
We recruit, vet, and place top 1% remote talent for up to 80% less than US equivalents.
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